Tuesday, January 15, 2013

Ford unveils bolder, lighter F-150 concept truck

DETROIT (Reuters) - Ford Motor Co unveiled a concept version of its 2015 F-150 pickup truck called the "Atlas" that suggested the next generation of the best-selling vehicle in the United States will have a bolder look and be much lighter.

The F-150 concept was outfitted with the next-generation of Ford's turbocharged engine, known as EcoBoost, to wring out more miles per gallon. The F-150 also has active grill shutters on the front of the car and on the wheels to improve aerodynamics.

The second-largest U.S. automaker is looking to boost the gas mileage of its overall lineup by cutting weight using turbocharged engines. This is done to keep up with stricter federal standards for fuel economy as well as attract the growing number of truck buyers who value fuel efficiency.

"Part of our strategy is to have all of our vehicles go on a diet in terms of weight," Chief Operating Officer Mark Fields said on the sidelines of the Detroit auto show on Tuesday.

Ford executives stopped short of describing the kinds of materials or weight savings targeted for the new F-150. But Raj Nair, head of global product development, said Ford is exploring the use of lightweight materials like high-strength steel, aluminum and carbon fiber across its lineup.

Analysts say the segment is due for a rebound this year as the U.S. housing market rallies. Ford's choice to reveal the upcoming pickup at an auto show illustrates the highly competitive nature of the lucrative truck market.

Ford's U.S. rivals, General Motors Co and Chrysler Group LLC, showcased new trucks at the show as well. GM first unveiled its new trucks last month. They are considered GM's most crucial launches since its 2009 bankruptcy.

GM and Ford are fierce competitors in the full-size pickup segment, which accounted for about 11 percent of the U.S. auto market last year and will get more competitive as more truck owners look to replace their vehicles.

More than half of trucks on U.S. roads are more than 10 years old, Fields said. So-called "style buyers" or those who liked but did not need a truck are now buying different vehicles.

The F-series and sport-utility derivatives such as the Expedition account for more than 90 percent of Ford's global profit, according to Morgan Stanley auto analyst Adam Jonas.

In their latest truck redesigns, GM and Ford have diverged in their focus, with Ford placing more emphasis on fuel economy.

Ford is looking to strip out between 250 and 750 pounds from vehicles across its lineup. These weight savings can also be achieved through changes to the overall design process.

The company's designers are "almost working backwards from what would be an ideal structure from a weight and load basis and then working to get the manufacturing and production feasibility out of it," Nair said.

In its F-150 overhaul, Ford is looking to shave an average of 700 to 750 pounds from each vehicle through extensive use of aluminum as well as a redesign of components including brakes and axles, people familiar with the matter have said.

The current version of the F-150 already features an aluminum hood as well as other aluminum components.

(Reporting By Deepa Seetharaman; editing by Andrew Hay)

Source: http://news.yahoo.com/ford-unveils-bolder-lighter-f-150-concept-truck-170912126--finance.html

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Microsoft Beefs Up Azure Cloud Mobile Services

Microsoft ushers in new capabilities and online resources aimed at making Azure the mobile app cloud backend of choice. Will developers flock or flee?

Microsoft is hoping to lure mobile app developers to its Azure cloud platform with a fresh batch of service offerings and resources. Nick Harris, technical evangelist for Windows Azure, pointed out in a recent blog post the strides his company has made since it first launched the Windows Azure Mobile Services public preview last year.
Azure Mobile Services got a big push in November 2012 with the release of new Windows Azure Store during the Build 2012 developer conference when Microsoft announced support for Windows Phone 8, in addition to Windows 8 and Apple iOS.
The goal is to make it easy for developers to connect mobile apps to Windows Azure. Satya Nadella, Microsoft Server and Tools president, has touted how the Azure?s cloud backend makes is possible for third-party apps like USA Today to provide push notifications across Windows 8 and Windows 8 Phone apps using a single framework.
Today, Microsoft is highlighting the strides it has accomplished since in making Azure a developer-friendly cloud platform for iOS and Windows app makers (Android soon). And sensing an opportunity for its growing cloud business?even if it services the products and app ecosystems of its rivals?Microsoft is rolling out the red carpet for developers that may be tiring of its competitors? cloud infrastructures.

While not immune to glitches, Azure has weathered outages better than Amazon?at least in the public eye. Last summer, Amazon suffered a lengthy and high-profile outage that crippled several sites. In addition, Netflix pointed to Amazon as the culprit beyond an outage that rendered its streaming services inaccessible for many of its users during the crucial holiday break.


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Microsoft, for its part, has been heaping on new capabilities and dangling more carrots.
Harris noted in a company blog post that since flipping the switch on the Windows Azure Mobile Services public preview, his company has delivered ?SDKs for Windows Store, Windows Phone 8 and iOS apps? and enabled features like ?Auth using Microsoft Account, Facebook, Google and Twitter.?
A new scheduler enables time-based activities, like the aggregation of feeds and delivery of notifications, for example. Harris also said that the platform supports push notification support via the Windows Push Notification Service (WNS), Microsoft Push Notification Service (MPNS) and Apple Push Notification Service (APNS) protocols.
Lastly, Windows Azure Mobile Services now supports structured storage and has expanded its footprint globally. Since launch, it has been deployed in Microsoft?s North Europe, East and West U.S. data centers.
To help get developers up to speed, the company rolled out new, self-serve educational resources. They include a video series that tackles topics like using Windows Azure Mobile Services Quick Start to create an iOS app to authenticating and authorizing users with server scripts.
The education continues with MSDN Code Gallery samples and tutorials. ?These samples demonstrate step-by-step how you can use the key functionality available within Windows Azure Mobile Services in your Windows Store apps,? blogged Harris.
Code snippets include geolocation using Bing Maps and the Azure Mobile Services backend, uploading files to Windows Azure Blob Storage and configuring tile, toast and badge push notifications. Microsoft is further sweetening the deal with a 90-day free trial that includes 10 free mobile services.

Article source: http://www.eweek.com/cloud/microsoft-beefs-up-azure-cloud-mobile-services/

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France says Diabaly falls to Malian insurgents

This Sunday Jan.13, 2013 photo provided by the French Army Monday Jan.14, 2013 shows a French Rafale jetfighter landing after a mission to Mali in N'Djamena, Chad. French fighter jets bombed rebel targets in a major city in Mali's north Sunday, pounding the airport as well as training camps, warehouses and buildings used by the al-Qaida-linked Islamists controlling the area, officials and residents said. (AP Photo/Adj Nicolas-Nelson Richard, ECPAD)

This Sunday Jan.13, 2013 photo provided by the French Army Monday Jan.14, 2013 shows a French Rafale jetfighter landing after a mission to Mali in N'Djamena, Chad. French fighter jets bombed rebel targets in a major city in Mali's north Sunday, pounding the airport as well as training camps, warehouses and buildings used by the al-Qaida-linked Islamists controlling the area, officials and residents said. (AP Photo/Adj Nicolas-Nelson Richard, ECPAD)

This Sunday Jan.13, 2013 photo provided by the French Army Monday Jan.14, 2013 shows soldiers preparing a French Rafale jetfighter from the Saint Dizier airbase, eastern France. French fighter jets bombed rebel targets in a major city in Mali's north Sunday, pounding the airport as well as training camps, warehouses and buildings used by the al-Qaida-linked Islamists controlling the area, officials and residents said. (AP Photo/Laure-Anne Maucorps, ECPAD)

This Sunday Jan.13, 2013 photo provided by the French Army Monday Jan.14, 2013 shows a pilot exiting a jetfighter after a mission to Mali in N'Djamena, Chad. French fighter jets bombed rebel targets in a major city in Mali's north Sunday, pounding the airport as well as training camps, warehouses and buildings used by the al-Qaida-linked Islamists controlling the area, officials and residents said. (AP Photo/Adj Nicolas-Nelson Richard, ECPAD)

(AP) ? Despite intensive aerial bombardments by French warplanes, Islamist insurgents grabbed more territory in Mali on Monday and got much closer to the capital, French and Malian authorities said.

In the latest setback, the al-Qaida-linked extremists overran the garrison village of Diabaly in central Mali, France's defense minister said in Paris. Jean-Yves Le Drian said Monday the rebels "took Diabaly after fierce fighting and resistance from the Malian army that couldn't hold them back."

The Malian military is in disarray and has let many towns fall with barely a shot fired since the insurgency began almost a year ago in the northwest African nation. The Islamist fighters control the north and had been blocked in Mali's narrow waist in the central part of the country. But they appeared to have now done a flanking move in the 300-kilometer (200-mile) long belt, opening a second front in the broad southern section of the country, knifing in from the west on government forces.

Mauritania lies to the west of Mali and its armed forces have been put on high alert, said a military official there who insisted on anonymity because he is not authorized to speak to reporters. To the south, the nation of Burkina Faso has sent military reinforcements to its border and set up roadblocks.

The French military, which began battling in Mali on Friday, expanded its aerial bombing campaign of northern Mali, launching airstrikes for the first time in central Mali to combat the new threat. But it failed to halt the advance of the rebels, who now are only 400 kilometers (250 miles) from the capital Bamako, in the far south. Before France sent its forces in on Friday, the closest known spot the Islamists were to the capital was 680 kilometers (420 miles) away near the central belt, though they might have infiltrated closer than that.

France is urging the "Africanization" of the conflict, encouraging African nations to send troops to fight the Islamic extremists. There have been promises, but no troop movements have yet been publicly announced.

Early Monday, an intelligence agent confirmed that shots rang out near the Diabaly military camp in what was still nominally government-held territory and that soon after, jets were heard overhead, followed by explosions. The agent insisted on anonymity because he is not authorized to speak publicly on the matter.

A Malian commander in the nearby town of Niono said the bombardments did not stop the Islamist fighters and that they occupied Alatona, and on Monday, they succeeded in reaching the north-south road which connects Diabaly to Segou, the administrative capital of central Mali.

In another setback, Le Drian said a second French commando who went missing during a bungled attempt to rescue a hostage in Somalia, on the other side of Africa, was most likely killed during the operation. The Somali insurgent group al-Shabab, which like the Islamists in Mali are linked to al-Qaida, later posted on Twitter two photos of a man wearing military pants and a blood-soaked shirt surrounded by two guns, ammunition clips and protective gear.

In a possible reference to the photo, Le Drian said France believed that al-Shabab group was preparing a "macabre and disgraceful" display of the dead soldiers' bodies.

The Islamist advance in central Mali came even after fighter jets late Sunday began dropping bombs in the rice-growing region of Alatona. At that point, a rebel convoy had been spotted 40 kilometers (24 miles) southeast of Diabaly, until recently the site of a major, U.S.-funded Millenium Challenger Corporation project.

French radio Europe 1 broadcast a telephone interview with Omar Ould Hamaha, a leader of the Movement for Oneness and Jihad in West Africa, which controls part of northern Mali. In it he dared the French to "come down on the ground if they're real men. We'll welcome them with open arms," he said. "France has opened the gates of hell ... it has fallen into a trap much more dangerous than Iraq, Afghanistan or Somalia."

The international medical humanitarian organization Doctors Without Borders, known by its initials in French as MSF, said Monday that 12 people wounded in the conflict were being treated by an MSF team at a regional hospital in Timbuktu, a roughly seven-hour journey from the conflict zone.

"We are worried about the people living close to the combat zones, and we call on all the parties to the conflict to respect the safety of civilians and to leave medical facilities untouched," said Rosa Crestani, MSF emergency response coordinator.

Mali's north, an area the size of France itself, was occupied by al-Qaida-linked rebels nine months ago, following a coup in the capital. For nearly as long, the international community has debated what to do. In December, the United Nations Security Council adopted a resolution calling for a military intervention, but only after an exhaustive list of pre-emptive measures were fulfilled, starting with training the Malian military, which was supposed to take the lead in the offensive.

All of that changed in a matter of hours last week, when French intelligence services spotted two rebel convoys heading south, one on the mostly east-west axis of Douentza to the garrison towns of Mopti and Sevare, and a second heading from a locality north of Diabaly toward Segou, the administrative capital of Central Mali.

Had either Segou or Mopti fallen, many feared that the Islamists could advance toward the capital.

French President Francois Hollande deployed 550 French troops to Mali and authorized the airstrikes which began Friday, initially concentrated in the north. The French are using Mirage jets stationed in Chad, which are able to carry 250-kilogram (550-pound) bombs. They are also using Gazelle helicopter gunships and the Rafale jet, based in France.

Britain over the weekend authorized sending several C-17 transport planes to help France bring more troops. The United States is sending drones, as well as communications and logistical support.

Since seizing control of Mali's upper half, the Islamists have imposed an austere form of Islam, foreign to the people of Mali, who have long practiced a moderate religion. They have cut off the hands and feet of thieves, in public spectacles that have left outdoor squares awash in blood. Women live with increasingly less freedom, and are required to fully cover themselves. They have been flogged and whipped for offenses ranging from wearing eyeshadow or perfume, to not covering their hands.

__

AP writer Greg Keller in Paris contributed to this report.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/3d281c11a96b4ad082fe88aa0db04305/Article_2013-01-14-Mali-Fighting/id-bbf184159d2146bda4b69f690affa327

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Monday, January 14, 2013

12 Home Remedies for Pets - PawNation

  • Not every medical issue your pet suffers from requires expensive medication. There are already?items in your home that can help treat your dog or cat's everyday maladies. We'll tell you what home treatments you may have readily at hand. But always, always consult your vet before you administer a new food, supplement or product to learn if it is appropriate for your pet.

  • VITAMIN E FOR DRY SKIN

    Vitamin E is a common ingredient in skincare products designed for humans, but it also can be useful for dogs who suffer from dry skin. You can choose from a variety of methods to administer vitamin E to your pooch, be it directly applying a vitamin E oil to his or her skin, or feeding your pup a vitamin E pill. Always consult your vet to determine how best to apply a vitamin E treatment to your dog. (PetMD)

  • Ben McLeod/flickr

    3 of 13

    PEDIALYTE FOR DEHYDRATION

    Pedialyte is marketed as a rehydration fluid for children experiencing diarrhea and/or vomiting, but this versatile product can be used for rehydration in many different circumstances, including those affecting your pets. Lower in sugar and higher in electrolytes than Gatorade and other sports drinks, Pedialyte may be a more effective rehydrating drink in a non-athletic context. (PetMD)

  • PETROLEUM JELLY (VASELINE) FOR CHAPPED PAWS

    Just because there?s snow on the ground doesn?t mean your pooch won?t still need regular walks. However, the harsh conditions can be murder on those furry feet. That's when good ol? Vaseline is your friend. In cold weather, apply the petroleum jelly to your dog?s paw pads before walks to protect against ice and salt, and after walks to soothe chapped paws. (ASPCA)

  • CARROTS FOR BAD BREATH

    Our dogs love their kibble, even though it smells gnarly to us, and it can make their breath even gnarlier. If getting kisses from your loving mutt is more of a torture than a pleasure, treat that stink by tossing Fido a carrot or two. They?re great treats for doggy dental health because the crunchy texture helps scrub away plaque from teeth, thus staving off bad breath. (Prevention)

  • DAWN DISH SOAP FOR FLEAS

    Dawn dish detergent is good for more than just cleaning grime off dishes and saving wildlife from spilled oil. The blue stuff can also be used to kill fleas that are plaguing your dog. Add a small amount of Dawn to your dog?s bath. The soap penetrates the pests? exoskeletons and kills those suckers good and dead. It can work as well or better than some of the over-the-counter chemical stuff. (Prevention)

  • OATMEAL FOR ITCHY SKIN

    Did you have chicken pox when you were a kid? If you did, you may remember your mom having you take an oatmeal bath. It smelled a little weird, but maaan, did it feel good on that itchy skin. If your dog is plagued by an itching problem, you can administer the same soothing treatment. Special oatmeal shampoos for pets are available. It?s a natural way to soothe your dog?s itching and protect its skin. (Vetstreet)

  • EPSOM SALTS FOR SORE FEET

    We humans use Epsom salt foot baths to soothe our barking dogs, but the same treatment also can work for a barking dog?s barking dogs. If your pup?s feet are itchin?, fill a bathtub with a couple inches of water and 3 cups of Epsom salts, then have your dog soak its feet for five to 10 minutes. Epsom salts can also be useful for soothing wounds when used in a full-body bath. (Prevention)

  • meerkatbaby/flickr

    9 of 13

    CANNED PUMPKIN FOR CONSTIPATION

    How long has that can of pumpkin been in your pantry? Forever, right? You?re not gonna eat that. You?re not gonna bake the pie you were thinking about baking when you bought it. But don?t throw the stuff out if it?s still good! That?s a can of natural constipation medicine you can use to treat your furry friends next time they get a little bound up. (Vetstreet)

  • PSYLLIUM FIBER (METAMUCIL) FOR DIARRHEA

    People use Metamucil all the time to help treat constipation and diarrhea, or just to add some much-needed fiber to their diets. The fiber supplement can be useful to your pets, too. If your pet comes down with an unfortunate case of the squirts, a small amount ? 1/8 to 1/4 of a teaspoon ? of Metamucil can help bulk up stools to treat a mild bout of diarrhea. The same treatment can also help with constipation. Ain?t fiber a miracle? (PetMD)

  • CRANBERRY FOR URINARY-TRACT HEALTH

    It?s fairly common for cats to suffer from urinary-tract trouble. Cranberries are a natural way to help ensure your cat?s urine keeps flowing free and clear. (That holds true for dogs and people, too.) Cranberry supplements are available in powder and pill form, or you can just give your cat cranberry juice (but avoid the commonly found cranberry juice cocktail, which is loaded with sugar). As always, ask your vet what form and dosage is best. (PetMD)

  • BUTTER FOR HAIRBALLS

    Most cat owners deal with hairballs on their floors every now and then. Usually, it?s just a matter of cleaning up the mess and moving on. But if your kitty is a hairball machine, you can?t ignore the problem. OTC treatments are often little more than Vaseline with fish flavor, and overpriced. Try feeding your cat a little bit of butter instead. It works the same way, by smoothing the passage of the hair through your cat?s system. Plus, it?s tastier, and easier on your wallet. (PetMD)

  • Next: 12 Natural Supplements for Dogs

    HYDROGEN PEROXIDE TO INDUCE VOMITING

    If your pet swallows something poisonous, immediately call your vet. That?s step number one. Don?t induce vomiting unless your vet gives you the all-clear. If that happens, you can use hydrogen peroxide ? which you probably already have in your medicine cabinet ? to do the trick. Your vet will tell you how much to use. Even if you successfully get your pet to vomit, you should still bring it to the vet ASAP. (Vetstreet)

Source: http://www.pawnation.com/2013/01/14/12-home-remedies-for-pets/

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Japan Airlines reports second fuel leak on Boeing 787

TOKYO (WHDH) -- Japan Airlines reported a fuel leak aboard a Boeing 787 Dreamliner for the second time in a week.

The incident happened in Tokyo on Sunday during testing.

The same aircraft had a fuel leak last week at Boston Logan International Airport. A day earlier a battery caught fire on a different Japan Airlines 787 while it was at its gate at Logan Airport.

(Copyright (c) 2013 Sunbeam Television. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.)

Source: http://www1.whdh.com/rss/read/news/articles/world/12009588164526/

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landing pages vs blog posts - UK Business Forums

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landing pages vs blog posts


Hi all,

Where do you direct traffic to? Do you favour specific landing pages, or blog posts? Are blog posts easier to rank in google?

The pages I have in mind advertise specific areas a service can be performed, and as there are multiple areas in the overall catchment area, I want to create multiple landing pages to capture traffic for all these areas. Does it matter if its a blog or a specific landing page?

What are your thoughts and experiences, I'd love to hear!

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Landing pages are generally used on paid advertising campaigns, be it PPC, media or whatever - that way you can funnel the visitors directly to the specific offer and cut the chit chat.

A blog post would probably be easier to rank, and if you have your page layout done correctly then the visitors should still flow to where you want them to go.

If you look at;

http://www.searchenginejournal.com/p...in-2013/57148/

In SEJ case they are advertising the subscribe, social and banner ads which are layered throughout the page - but that could be anything including lead gen etc.

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as above ^^^^ landing pages are really a PPC/Adwords concept.

A good landing page is specifically designed to maximise conversion (and quality score) for specific Ad campaigns.

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Awesome, so you guys would say blog posts would be fine to attract traffic for different location based keywords?

In terms of the good old 'duplicated content', the majority of the blog posts will say roughly the same thing, with only the area changed. How much content can be replicated in each one, and how much needs to be completely fresh?

I'm just testing the water here.

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Use geo location,the same post will simply insert the town or city the visitor viewing from.It is used frequently on landing pages and works with a blog just fine.

Saves alot of pages,and besides having mutiples pages saying the same thing will attract unwanted google attention.

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Use geo location,the same post will simply insert the town or city the visitor viewing from.It is used frequently on landing pages and works with a blog just fine.

Saves alot of pages,and besides having mutiples pages saying the same thing will attract unwanted google attention.

Sounds interesting, excuse my ignorance, but is this a wordpress plugin or something? Also, how does this help me target specific areas? For example I would want to offer the service in Manchester, but not Liverpool, so would visitors from Liverpool see the service as being available to them in Liverpool?

Would I not be better just creating similar pages targeting the places I want to target?

My question is really how much duplicate/similar content can I get away with, and how much of each page needs to be 100% unique?

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Blog posts are a great way of squeezing in long tail keywords/phrases as well as geo specific ones. They would enable you to discuss the product/service in detail, as it relates to a particular location, without keyword stuffing your main brochure site full of city related pages.

Blog pages are meant to be the bait which attracts visitors to the site, where you then either direct them onward to the products/services they should buy, or capture their contact information so that you can market to them via email.

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Quote:

Blog posts are a great way of squeezing in long tail keywords/phrases as well as geo specific ones. They would enable you to discuss the product/service in detail, as it relates to a particular location, without keyword stuffing your main brochure site full of city related pages.

Blog pages are meant to be the bait which attracts visitors to the site, where you then either direct them onward to the products/services they should buy, or capture their contact information so that you can market to them via email.

Useful post, thanks, certainly gives me food for thought!
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In my opinion, you don't want to have blog posts which say the same thing except the location, in my opinion that wouldn't help you much (I am guessing your objective is to win organic traffic on a local basis).

Geo-location won't help you with organic local searches as it presents a different location based on the users location. So the Google BOt would see 'Mountain View - California'.

Geo-location is best used for specific landing pages, e.g. you can alter the text to say 'Special Offer this week for people near xxxxxtown'
I would see 'Special Offer this week for people near Staines' webgeek may see 'Special Offer this week for people near Glasgow' baring in mind the geo-location limitation of generally being dependent on the users ISP location, not their actual location . (I put generally in bold as there are exceptions).

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In my opinion, you don't want to have blog posts which say the same thing except the location, in my opinion that wouldn't help you much (I am guessing your objective is to win organic traffic on a local basis).

Geo-location won't help you with organic local searches as it presents a different location based on the users location. So the Google BOt would see 'Mountain View - California'.

Geo-location is best used for specific landing pages, e.g. you can alter the text to say 'Special Offer this week for people near xxxxxtown'
I would see 'Special Offer this week for people near Staines' webgeek may see 'Special Offer this week for people near Glasgow' baring in mind the geo-location limitation of generally being dependent on the users ISP location, not their actual location . (I put generally in bold as there are exceptions).

Yes the idea is to win local traffic, be it through blog posts or pages. Just looking for any advice on if there is any specific advice either way, or if its much of a muchness? I know the old adage is to test out what works best, was just hoping someone had tested it out already


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Sunday, January 13, 2013

Union suing Hammond company for racial discrimination

Updated: January 12, 2013 2:04AM

A union is suing a Hammond company, claiming it has systematically racially discriminated against its employees.

The Brotherhood of Maintenance of Way Employees filed the suit Friday in U.S. District Court in Hammond against the Indiana Harbor Belt Rail Road.

The union says in the suit that the railroad company, which operates its main line from Northwest Indiana to O?Hare International Airport and has yards in Hammond, East Chicago and Riverdale, Ill., forced its black employees to work in a hostile environment since October 2010.

Supervisors denied training to black employees that would help them gain promotions, enforced rules against them it didn?t enforce against other employees and allowed racist comments, according to the union.

For instance, the lawsuit says, one supervisor of the railroad showed off a swastika tattoo to employees to intimidate them.

Another employee, who is no longer with the company, told black employees, ?You will never see a (discriminatory word) working that machine,? according to the suit.

Other employees saw a noose hung in the business on Dec. 7.

The union is asking for damages and that the court issue an injunction against the company to stop similar acts in the future.

Source: http://posttrib.suntimes.com/17524157-420/union-suing-hammond-company-for-racial-discrimination.html

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